Privacy Policy

The short version

1. Who is responsible

OnyxTrue Holding LLC, doing business as Evolve First, is responsible for the personal information described here. You can reach us at 636 Gause Blvd Ste 304 PMB 1037, Slidell, LA 70458 or evolve@evolve-first.com.

2. What we collect

• Account information — your name or display name and your email address.
• Challenge Pulse activity — which prewritten reaction you selected, the optional status you chose, and when. You cannot type free text into a Pulse, so there is nothing personal in one beyond the choice itself.
• Support records — if you support, we keep the date and amount for our own accounts. Card details are handled entirely by the payment processor and never reach us.
• Waiver record — the full name you typed as your electronic signature, the date and time you signed, and the version of the documents you agreed to. We keep this because it is the record that you agreed.
• Challenge activity — which challenges you accepted, which days you marked complete, your streak, whether a day felt easy, good, or hard, and any notes you type.
• Crew information — the crews you are in, the name or contact detail you supply when you invite somebody, and the completion status shown on a shared board.
• Message activity — whether we sent you an email or text, whether it was delivered, and whether you opened or replied to it.
• Technical information — IP address, browser and device type, pages viewed, and similar log data collected automatically.

Please do not enter medical records, diagnoses, medications, government identification numbers, financial account numbers, or any information about a person under 18 anywhere in the service. We do not want it and we do not need it.

3. Why we use it

• To create and run your account and show you the right challenge on the right day.
• To send you the email reminders, streak alerts, and crew notifications you signed up for.
• To operate the crew and invitation features.
• To keep a record that you accepted the Terms and signed the Waiver.
• To keep the Service secure, prevent abuse, and enforce our rules.
• To understand which challenges people finish and which ones they abandon, so we can write better ones.
• To comply with law and to establish, exercise, or defend legal claims.

4. Email

We send email through our service providers. We do not send text messages and we do not collect mobile numbers.

Email frequency depends on the challenges you accept. Use the unsubscribe link in any marketing email to stop marketing email, or write to evolve@evolve-first.com. You may still receive essential account messages after opting out of marketing.

Consent to receive marketing email is never a condition of using the Service.

5. Who we share it with

• Service providers who run parts of the Service for us — including HighLevel for accounts, membership, content, email, and text messaging, and our hosting and analytics providers. They may use your information only to provide services to us.
• Other members — if you join or create a crew, the members of that crew can see your display name and how many days you have completed. They cannot see your notes.
• Legal and safety — if required by law, subpoena, or legal process, or where we believe in good faith that disclosure is necessary to protect anyone's rights, property, or safety.
• Our payment processor — if you choose to support, our third-party payment provider handles the transaction and receives the information it needs to process it. We never receive or store your card number.
• A successor — if the business is sold, merged, or reorganised, information may transfer as part of that transaction.

We do not sell your personal information and we do not share it for cross-context behavioural advertising.

6. Cookies and similar technology

We use cookies and similar technologies to keep you logged in, remember preferences, and understand how the Service is used. Most browsers let you refuse or delete cookies; some parts of the Service may not work correctly if you do.

7. Your choices and rights

You can review or update your account information, stop messages, or ask us to delete your account and its data by writing to evolve@evolve-first.com.

Depending on where you live — including California, Colorado, Connecticut, Virginia, and other states with comprehensive privacy laws, and the UK and EEA — you may have the right to access, correct, delete, or receive a copy of your personal information, to opt out of certain processing, and to appeal a refusal. We will not discriminate against you for exercising any of these rights. We may need to verify your identity before acting.

8. How long we keep it

We keep account and activity information while your account is open and for a reasonable period afterwards. We keep the waiver record — your signature, date, and document version — for as long as a claim could reasonably be brought, plus a margin, because it is the evidence of what you agreed to. Everything else is deleted or de-identified when it is no longer needed.

9. Security

We use reasonable administrative, technical, and physical safeguards. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Children

The Service is for adults 18 and older. We do not knowingly collect personal information from anyone under 13, and we do not permit accounts for anyone under 18. If you believe a child has given us information, write to evolve@evolve-first.com and we will delete it.

11. Changes

We may update this policy. We will change the date at the top and, for material changes, take reasonable steps to notify members.

12. Contact

OnyxTrue Holding LLC
636 Gause Blvd Ste 304 PMB 1037, Slidell, LA 70458
evolve@evolve-first.com